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Fluid Branding Takes The Wii

Fluid Branding Takes The Wii

Fluid Branding is usually known for its innovative products but now its taking the Wii.

For the company is helping marketers looking to maximize the phenomenal global explosion in the popularity of the Games console by launching promotional straps for Wii controllers.

The rubber straps, which are attached to the Wii controllers to ensure they do not fly out of users hands, provide excellent print space for corporate logo’s and messages in addition to having an extremely good shelf life.

“The fact that there were national shortages of the Games consoles shows just how popular they have become – with both adults and kids alike. As a result, the launch of our Wii straps means that companies can now tap into the Wii community through promotions that are bound to be extremely well received,” said Fluid Director Miles Lovegrove.

According to Fluid, interest in the Wii straps has already started with software companies particularly keen on them.

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